EBizToolbox Home Based Business Journal

6 Steps to a Marketing Message That Sells

2007-10-10T13:18:00.000-07:00

6 Steps to a Marketing Message That Sells

2007-04-25T04:55:00.000-07:00

18 Reasons To Write An E-book And
Then Give It Away For Free
Copyright © Scott Cheatham
http://www.EBizToolbox.net

1. People will visit your web site to get the free valuable
information.

2. Advertise your products or services in the e-book.

3. You will become known as an expert on the subject
of the e-book.

4. Offer the e-book as a free bonus for purchasing one of
your products or services.

5. Allow other people give away the e-book to increase
visitors to your web site.

6. Gain new leads by having people sign up and give their
contact information before they can download your e-book.

7. The word "FREE" is the most appealing word on the
internet.

8. Conduct market research asking people to fill out a
survey before getting the e-book.

9. Make money selling advertising space in the e-book.

10. Give away the e-book as a special gift to your current
customers letting them know you appreciate their business.

11. Gain free advertising by submitting the e-book on
freebie sites.

12. Make money selling the reprint rights to people who
would like to sell the e-book.

13. You'll gain valuable referrals from people telling others
about your e-book.

14. Make money cross promoting the e-book as a free
bonus with other people's products or services.

15. Gain free publicity sending press releases announcing
your ''Free E-book Giveaway.''

16. Increase subscribers to your e-zine by giving away the
e-book as an incentive to subscribe.

17. Give away the e-book to people that join your affiliate
program.

18. The biggest reason you should write an e-book and
then give it away for free: you'll feel good helping people
improve their lives.

Quote of the Day:

"It is not every calamity that is a curse, and early
adversity is often a blessing. Surmounted difficulties not
only teach, but hearten us in our future struggles." --
James Sharp

Warm regards,

T. Scott Cheatham
http://www.get-the-hookup.com
http://passthaton.com
http://officialmyspacebutterfly.com
http://ezadsensegold.com
http://ebiztoolbox.net

About The Author:
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As the author of such e-books as “The Myspace Butterfly Viral Marketing for
web 2.0” and “Capture Your Share of Adsense Gold!”
Scott Cheatham is also an Independent Marketing Researcher and Small Business consultant, Founder/CEO of Global Marketing & Communications, Inc.
Mr. Cheatham has quietly earned his living online teaching ordinary
People how to turn there hobbies, and ideas into fulltime incomes.
Try This: http://www.PlugInProfitSite.com/main-10341
-----------------------------------------------------------------

NOTE: You have full permission to reprint this
article within your website or newsletter as long
as you leave the article fully intact and include
the "About The Author" resource box. Thanks! :-)

2006-02-01T20:08:00.000-08:00

Getting Indexed, A Little Patience?
Copyright © By Erich Sweaney

http://www.EBizToolbox.net

Newbie's and Expert Internet Marketers all have one thing in common: Trying to get their websites indexed through the top three major search engines quickly. For larger websites the task is even more daunting, and there are a few small but effective techniques that can assist in the indexing process. Patience is a virtue and in today's internet marketing world patience and planning is a key.

Smaller one or two page websites, also known as sales pages, are the easiest and quickest to get indexed in the three major search engines almost anyone can generally succeed by just manually submitting through each search engines submission process. Websites with a considerable number of pages will often only immediately get their first page indexed which therefore requires small effective planning strategies and a little bit of patience to become completely indexed.

Effective Key Planning Strategies:

(1) Prior to submitting your websites to the search engines or establishing link partners which will cause the search engines to start indexing in your website. Start planning out the basic website structure so that search engines robots can easily flow through your website and index each page.

(a) Have an sitemap linked from you main index page that thinks through out your website.

(b) If possible, ensure that each page is linked together, not just back to the main index page. This is not possible depending on what type of website you have, the number of pages, or your website design and structure. But this has been a successful technique in the past.

(c) Build and submit a Google Sitemap.

(2) Test your websites design and structure using Google Sitemap Software such as SOFTplus GSiteCrawler (Freeware) that will try and index your entire website. If your unsuccessful building a index of your entire website, then further planning and design changes maybe in order to index your entire website. If the software can not index your entire website, how will the search engine robots index your entire website?

(3) Instead of manually submitting your websites, submit your website through directories and establish link partnerships. This will improve how often your website is crawled by the search engines and how fast your website is indexed. Also, when establishing link partnership and directories higher the Google Page Rank, the quicker your website will be indexed and how often your website is crawled.

(4) Lastly, Patience. The process the search engine will go through while indexing your website is: First, the search engine will have to find your website (Hence, establishing partnerships with high Google Page Rank), then crawling through your website and absorbing all the information contained, then ranking each individual page and finally your website will appear in the search engine result pages (SERPs).

About The Author:
-----------------------------------------------------------------
Not long ago, I didn't know ANYTHING about Internet marketing...
However, within just 2 weeks, I launched my own website AND
learned how to profit from an opt-in list, pull in sales with
ezines, make money with Google Adwords and setup my own BLOG!
Here's how:
http://www. EBizToolbox.net/pips.html
-----------------------------------------------------------------

NOTE: You have full permission to reprint this
article within your website or newsletter as long
as you leave the article fully intact and include
the "About The Author" resource box. Thanks! :-)

2005-11-18T22:55:00.000-08:00

Do you have what it takes to be an e-entrepreneur?
Copyright © Stone Evans, The Home Biz Guy
Author of "Dotcomology - The Science of Making Money Online"

These days, it seems like everyone wants to work
from home and make money on the Internet. But
before you even turn on your computer, the first
question you have to ask yourself is whether
you’re cut out for this kind of work.

The fact is, building a home-based business isn’t
for everyone. Some people like the commute. They
really do enjoy having a boss who tells them what
to do, and they like the routine of working
nine-to-five for an ordinary salary that can
barely pay the mortgage. Personally, I think
they’re nuts.

More reasonably, there are people who are
concerned about the risk of starting up their own
business. They’re not sure it’s worth the
investment of time and money, and they’re scared
of the responsibility that comes with running
their own company. They wonder if there is
another way to escape the rat race.

I’m sure there is. You could win the lottery or
wait for your Aunt Sue to keel over and leave you
her condo. Or maybe you could sit down with a pen
and paper and draw the blueprint for "The Next
Big Thing". Anything can happen... Right?

For me, what happened was creating a successful,
self-running Internet marketing system. It didn’t
happen without effort. It didn’t happen without
at least some initial investment of both time and
money and, of course, it doesn’t happen now
without me making sure that the taxes are filed
and the paperwork is done. But it happened.

I’m my own boss. I work from home according to my
own schedule and I get to pocket all the cash my
business makes. If you’re prepared to give an
e-business the time, the work and the money it
needs to get started and get growing, it can
happen for you too.

Article excerpted from "Dotcomology":
Don't Pay A Dime For Any Ebook, Marketing
Course, Software Program Or Anything Else Until
You've Read This Groundbreaking Document...
Click Here to Discover "Dotcomology" Now!

2005-10-14T21:14:00.000-07:00

Advertising Your Home Business on a Budget
Copyright © Stone Evans, The Home Biz Guy

http://www.EBiztoolbox.net/pips.html

When you are starting out in a new home business
and no one knows who you are, one of the greatest
challenges you will face is how to drum up new
business.

If there were not people in your community or
marketplace that you knew who needed your
products or services, you probably would not have
started your business to begin with. But, once
you have talked to those who you personally knew
who needed your what you offer, then your next
task is to find others who will help keep your
doors open.

Many people know that they must turn to
advertising at some point in the future, but they
hope that day will be long down the road. For
some, this utopian concept will come to fruition.
But for the rest of us in the real world, we must
come up with creative solutions for meeting our
home business advertising needs while working
within our budget.

Most people have a misconception about having to
spend lots of money in order to advertise their
home business. When you start out, you honestly
will not have much money available for
advertising, and if you do, you should still
spend it wisely.

Before you jump headfirst into the world of
advertising, let me share some of the lessons I
have learned concerning this most important topic.

LESSON #1

It does not have to cost an arm and a leg to
advertise your home business, unless you fail to
plan and fail to test.

As much as is possible, you should always test
your advertising. If you jump in and start
dumping tons of money in to advertising without
first testing your advertising, you might find
yourself broke and without sales at the end of
the road. Most people who commit this error write
off their failure on the home business they chose
or the economy or any of a hundred other excuses.
But, if they are unwilling to take responsibility
for their mistake, they will never learn from
their mistake. Don't let this be you